SourceTrack: Dynamisk opkaldssporing til din virksomhed

sporing af virksomhedsopkald

Vi arbejder med mange store virksomheder, og en fortsat udfordring er altid at spore, hvordan kundeemner kommer til deres forretning. Mens virksomheder og forbrugere undersøger og finder mange virksomheder online, løfter de stadig telefonen, når de ønsker at drive forretning.

Opkaldssporing har eksisteret i et stykke tid, men for virksomheder med tusindvis af leadkilder eller nøgleord kan det blive uhåndterbart. Vi udviklede faktisk nogle javascript til opkaldssporing til en af ​​vores kunder. Hver besøgende på hjemmesiden fra et andet nøgleord producerede et andet telefonnummer.

Problemet var, at vi fandt ud af, at næsten alle vores konverteringer fandt sted i andre category. They were entering a phrase that was relevant, but wasn't anticipated for the tracking. Chances are that this is the same with your site… there are thousands or tens of thousands of keyword combinations driving traffic. For a couple of our clients, it's hundreds of thousands of keywords!

There's not enough phone numbers to track each of those, but sophisticated dynamisk indsættelse af telefonnummer systems can accurately track it. A set number of phone numbers can be set and recycled for the site as well as keyword groupings. This is what's accomplished by a system like SourceTrak from IfbyPhone.

SourceTrak

Med SourceTrak, you can add unique groupings of keywords and dynamically change the phone number. The system then registers the call and records the appropriate keyword group that the call came in by. It's a very simply system to use that can help any enterprise understand where their leads are coming from.

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